I can’t believe that the first book in my Giggle McWiggle series is finally going to get published. I’ve been waiting years for this moment, and now that it’s here I don’t really know what to do with myself. I always thought I’d be buying an expensive car and a mansion with the advance from my publisher, but it turns out that you’re expected to put all that money back into the marketing of your book.
Over the last couple of weeks, I’ve been searching for the best marketing tactics, wondering how I should invest this money. Do I pay for social media ads? Do I get big banners across my local city? Do I pay for early copies of the book and send them for free to reviewers? Well, no. I’ve actually found the perfect thing to spend all my money on: marketing video production. That’s right, I’m going to take my ten thousand dollar advance and give it all to a marketing company that can make me an awesome video about my book. I’m thinking that it could be a scene from my book, acted out and filmed. I’ll then upload it to the internet and wait for it to go viral.
Does anybody know of a video production company around Melbourne that offers such a service? As I have said, I have ten thousand dollars to play with, so money’s no object. I’m assuming I’d be able to cover the production costs with that. We should be able to produce a high-quality video that adequately advertises my novel, right?
I can just imagine it now: Giggle McWiggle and Garthablog the Twenty-Seventh fighting in the climax of the novel, capturing audiences so that my novel becomes an instant bestseller when it releases in two years. I never thought the world of novel marketing would be so exciting. How much more exciting will it be when my book is actually published and available to buy? I think I’ll burst with excitement when that happens.